This article is a deep dive into some best marketing practices for those intending to build a following while using Crowdcast.

Crowdcast is an incredible platform for creators to build their businesses through live streaming. We aren’t a marketing platform, and you must do your own research if you intend to build brand awareness and a larger following. But for beginners to marketing, you can integrate these strategies into your live events.

This article explores the best marketing practices to help create a substantial audience for those willing to do the work and stay consistent. Here are some of the topics we are going to cover.

• How to use integrations to take your audience off the platform (even on Starter).
• Crafting titles that inspire action.
• Why you should always write a short description for public events.
• Move your existing audience off social media and onto Crowdcast.
• How to invoke emotion to increase registration rate.
• SEO 101: How easily and quickly do events become prioritized on our Discover page and external search engines?
• CTAs that your audience can’t resist clicking.

First up, if you haven’t already read these articles, pop those reading glasses on because these will seriously up-level your attendee management game and discoverability:

• Which events get featured on Crowdcast's Discover page?
• Rocking your first Crowdcast event 🎸
• How to keep your attendees engaged and troubleshoot their tech problems

This article is a deeper dive into those topics, ☝️ so make sure you check them out first.

Use Integrations to Own Your Audience

While having a massive following on your social profiles is helpful, it means nothing unless you own your audience. How do you do this? With an email list. Email lists aren’t for everyone, but they're the best way to keep your audience forever and to make sure they’re the first to know about your exciting Crowdcast live stream events.